Bonfire is a full-service digital marketing agency based in Portland, OR, and we’re built to illuminate your business in the digital world. We specialize in planning, developing, optimizing, distributing, measuring and interacting with content through social media, email, websites, mobile apps and digital advertising. We thrive on fundamentally improving our clients’ marketing with efficient and effective execution day in and day out.
Facing a high cost per lead and stagnant conversion rates, First Option Mortgage approached Bonfire to engage prospects through a brand new search engine marketing, social media and digital advertising program.
Bonfire shifted First Option’s brand focus to speak relevantly to their target consumer on a relationship level. A new website, email automation, retargeting and a digital advertising refresh were implemented under a condensed timeline to create fast results.
A premium supplier of aftermarket Mazda performance products, CorkSport approached Bonfire to increase awareness and position the brand as the market leader. While the brand had an enthusiastic following, it lacked proper messaging, tactics, and consistency required to take their marketing to the next level.
Bonfire conducted an in-depth persona analysis that drove an aggressive schedule of engaging promotions, including a CorkSport selfie contest and other user-generated content initiatives. Compelling content, distributed through social and email channels, was also implemented to maximize sales during more than a dozen product launches over three months.
As a wellness drink in a competitive industry, Svelte needed an engaging and nimble digital strategy to differentiate it and raise brand awareness.
Develop a larger brand awareness across social and digital media. Position Svelte as a thought leader in the health space.
Here’s our latest roundup of digital marketing tips. Digital: The ABC’s of digital marketing [glossary] Digital marketing is full of complex vocabulary and acronyms. Bonfire’s very own Jenny Le created a quick, simple digital marketing glossary featuring common terms used in metrics, strategy, SEM, and more. Client takeaway: Digital marketing is
Oct 01Read More
I wish we had someone who would play devil’s advocate. I wish we had someone who had a clearer vision. I wish we had someone who would just do the thing. Sound familiar? If you’re going to be great at marketing, you need great people. But having great people alone isn’t enough.
Sep 30Read More
Here’s the latest in digital marketing tips and tricks. Branding: Sharpen your mobile photography and 5 editing apps Get the best shot on your mobile phone by adjusting the focus, exposure, and other camera settings. Make your pictures even better by cleaning the lens, avoiding the zoom, ditching the flash, and
Sep 24Read More