/Adam Collins
Adam Collins

About Adam Collins

Adam Collins is Bonfire Marketing's editorial director. His professional portfolio includes editing, writing, and design experience in marketing and print publications. During his free time he enjoys writing poetry, hiking, and tasting craft beers — or all three at once.

The Ultimate Social Media Best Practices 2018 [Infographic]

Jump ahead to best practices for: Facebook Posts Facebook Paid Posts LinkedIn Posts LinkedIn Sponsored Content Pinterest Pins Pinterest Promoted Pins YouTube Videos View Full Infographic When I began my work with Bonfire, it wasn’t my first experience with content marketing. And I knew my way around most social channels (except Snapchat — I’m not [...]

By | 2018-02-08T13:44:34+00:00 January 18th, 2018|Categories: Blog, Social Media Marketing|Tags: , , , |

The Psychology of Digital Marketing

Here’s our latest roundup of digital marketing tips. Content marketing: Engineering optimism for an anxious age Are humans more anxious now? Or is it just news saturation? Upworthy, one of the first masters of clickbait, made it its mission to reframe what we constitute as news. This begs the question: Play to audience fears or [...]

By | 2017-05-15T20:02:44+00:00 May 4th, 2017|Categories: Blog|Tags: , , , |

Brand Growth Requires Some New Tools

Here’s our latest roundup of digital marketing tips. CRM: New Microsoft tools integrate LinkedIn data directly into Dynamics 365 Microsoft bought LinkedIn and everyone was like … ¯\_(ツ)_/¯ now what? It was always about the data, but to what end? This one: LinkedIn data will feed directly to Dynamics 365, Microsoft’s CRM platform. Client takeaway: [...]

By | 2017-05-15T20:08:23+00:00 April 27th, 2017|Categories: Blog|Tags: , , , , |
Load More Posts