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Thomas Wells

About Thomas Wells

Thomas is a writer who has worked in a variety of settings, from crisis counseling to journalism, and holds an M.A. in English from Georgetown University. He’s got the tools, brains, and general level of stoketitude to generate compelling copy for any subject Bonfire throws at him.

The Real Ad MVPs

Here’s our latest roundup of digital marketing tips. Digital advertising: Snap launches ad manager, touts auction buying Snap is entering the ad marketplace in a big way with its self-service Ad Manager, a new platform featuring auction ad buying with no minimum ad spend. Snap’s also rolling out a Certified Partners program to get [...]

By | 2017-06-15T10:12:34+00:00 June 15th, 2017|Categories: Blog|Tags: , , , , |

Laugh Tracks and Voice Boxes

Here’s our latest roundup of digital marketing tips. Copywriting: Everyone’s a comedian: Using humor in advertising Humor is a bit of a double-edged sword and, when used improperly, can end up hoisting you on your own petard. Mixed metaphors aside, Bonfire content strategist Elizabeth Harney dives into the nitty-gritty of building the funny into [...]

Marketing Automation Wins and Lessons From Voice Search

Here’s our latest roundup of digital marketing tips. Digital marketing: Marketing automation will hit $7.63 billion by 2025 A new report by Research and Markets shows that marketing automation is continuing to grow, likely reaching $7.63 billion worldwide by 2025. Email marketing automation is still growing, but not as much as it did in [...]

By | 2017-06-13T14:52:10+00:00 June 1st, 2017|Categories: Blog|Tags: , , , , |

Maximize Reach and Become a Better Editor

Here’s our latest roundup of digital marketing tips. Influencer marketing: 17 online marketing influencers to keep your eyes on in 2017 The MVPs of digital marketing generate billions of dollars in revenue for their clients and reshape the landscape of how we push content online. If you don’t know names like Tim Ferriss and [...]

By | 2017-05-25T13:33:05+00:00 May 25th, 2017|Categories: Blog|Tags: , , , , |
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