Measurement
& Insights

Steer your marketing efforts with
marksman-level accuracy.

Steer your marketing efforts with marksman-level accuracy.

Much like finding your way when lost in the woods, good marketing isn’t based on hunches.

It’s grounded in strategic decisions informed by data. Using regular reporting and performance insights to assess the success of your marketing efforts, you’ll develop targeted strategies designed to grow your reach, nurture more leads, and land more sales.

Much like finding your way when lost in the woods, good marketing isn’t based on hunches.

It’s grounded in strategic decisions informed by data. Using regular reporting and performance insights to assess the success of your marketing efforts, you’ll develop targeted strategies designed to grow your reach, nurture more leads, and land more sales.

Much like finding your way when lost in the woods, good marketing isn’t based on hunches.

It’s grounded in strategic decisions informed by data. Using regular reporting and performance insights to assess the success of your marketing efforts, you’ll develop targeted strategies designed to grow your reach, nurture more leads, and land more sales.

SERVICES

DASHBOARD DEVELOPMENT

Track your campaigns by keeping an ear to the ground with a digital marketing dashboard and regular executive reporting. Advanced reports track digital marketing KPIs and deliver the actionable information you need to confidently move forward.

How to Make Effective, High-Quality Marketing Reports and Dashboards (Moz)

Understand Your Visitors Better With a Google Analytics Dashboard (Blog)

PERFORMANCE INSIGHTS

Content optimization is essential for success, and to make smart changes to your content marketing, you need to know what resonates with your audience. With strategic insights into content performance, you’ll learn what your prospects prefer and how to proceed.

The Importance of A/B Testing (Blog)

How to Import Cost Data to Effectively Measure Paid ROI (Blog)

REVENUE ATTRIBUTION REPORTS

Measure the revenue driven by your digital marketing campaigns and find out where your sales come from with detailed revenue reports. Applying this data to long-term goals, you can make informed decisions about whether you should stay on your current path or pivot in a new direction.

A Beginner’s Guide to Digital Marketing Attribution (Blog)

ONGOING ANALYSIS

Effective content marketing analysis means crunching the numbers to identify trends. It also involves plenty of testing to find out what works. With continuous analytics, you’ll always know how your campaigns are going and when to shift tactics to maximize digital marketing ROI.