The Copywriter’s Grab Bag: Part 2
In honor of summer and the slew of movie sequels that tend to hit around this time of year, it’s time for the long-awaited follow-up to the tour de force known as “The Copywriter’s Grab Bag: Part 1.” In my never-ending quest to help writers (including myself) be the best they can be, I’ve riffed a list of new [...]
The Ultimate Social Media Best Practices 2017 [Infographic]
Jump ahead to best practices for: Facebook Posts Facebook Paid Posts LinkedIn Posts LinkedIn Sponsored Content Pinterest Pins Pinterest Promoted Pins YouTube Videos View Full Infographic [Update 2017] No social media best practices would be complete without acknowledging America’s most watched platform, YouTube. With more than 1 billion hours of viewership every day, how does your channel stand out? [...]
Digital Marketing in the World of Augmented Reality
There’s a fairly good chance you’re reading this on your smartphone right now. And if not, there’s an even better chance a smartphone is within 30 yards of where you are now. It wasn’t long ago that the idea of augmented reality existed in science fiction only. But with the ever-growing technological advances found in everyday devices such as [...]
6 Ways to Successfully Work Remotely
Working remotely is a modern-day reality for much of the workforce. In a 2015 survey, 23 percent of employees reported doing some of their work remotely; a separate survey revealed 79 percent of knowledge workers already work from home. Whether your workplace allows you to work from home occasionally or you work remotely exclusively, it’s becoming more and more [...]