How to Design for B2B Marketing Clients
Creating effective marketing designs for business to business (B2B) clients is no easy task. Unlike business to consumer (B2C) companies, those that deal
Creating effective marketing designs for business to business (B2B) clients is no easy task. Unlike business to consumer (B2C) companies, those that deal
Brands are trying harder than ever to meet consumers with tailored solutions and products using personalized content and segmentation. The reason is clear:
Everyone has their opinion on marketing metrics. Some brands measure only revenue and profitability — which leaves them lacking insight into which activities
Social media marketing is rooted in connecting with your target market. Authentic social media marketing means looking past your audience as a target
This is the second piece in a three-part series on photography best practices for marketers and brands. Learn how to select stock photography and
The design community has gone through a major rebrand in recent years. It wasn’t long ago that most companies seem like they had
Is there a simpler social platform for brands than Instagram? OK, there’s Snapchat, but few brands have found a way to leverage it
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