Rachel Wright, Author at Bonfire Marketing

About Rachel Wright

Rachel Wright is a senior digital strategist and an SEO saint in Portland, Oregon. She has 10+ years of journalism and digital media experience, and five years of down and dirty SEO immersion.

How to Create Personas With Google Analytics

By Rachel Wright|2019-02-12T21:37:19+00:00February 12th, 2019|Data Analytics|

Personas are critical for the success of your marketing efforts, digital or not. Strong personas are a reference for every department in your

How to Use Google Analytics to Optimize Your Content

By Rachel Wright|2018-10-03T22:03:25+00:00December 19th, 2016|Data Analytics|

We like to use the phrase “post and coast” at Bonfire to describe poor community management of social media. Similarly we educate and

3 Insights From MozCon 2016 for Marketers and Clients

By Rachel Wright|2018-10-08T15:50:36+00:00September 14th, 2016|Data Analytics|

Don’t miss part one of our MozCon coverage geared for SEOs. MozCon 2016 is a delight to attend. Unlike other conferences, this one takes place

How to Optimize Content Using Google Analytics Search Console

By Rachel Wright|2018-10-08T15:44:03+00:00August 29th, 2016|Data Analytics|

No marketer is fully armed without access to Google Analytics and Google Search Console. Combined, these two platforms are powerful tools that provide

About Rachel Wright

How to Create Personas With Google Analytics

How to Use Google Analytics to Optimize Your Content

3 Insights From MozCon 2016 for Marketers and Clients

How to Optimize Content Using Google Analytics Search Console

Bonfire Marketing

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